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Book Review : Freakonomics Related Resources
Freakonomics: A Rogue Economist Explores The Hidden Side of Everything
Steven D. Levitt and Stephen J. Dubner
Review by C.S. Clarke,Ph.D.


The value of this book is that it helps an average person to take a clearer look at the loads of information he's bombarded with every day. And it challenges those of us who design, analyze and publish research to do it better.

In this quick and easy read, the authors show how asking the wrong questions gets results that not only don't help but actually give us false ideas of how the world works. They show how to apply the right questions retrospectively to previously published data. And how to test the accuracy and relevance of the research based on them. They do all that in such an entertaining and enjoyable way, you may find yourself wishing the book was longer.

To get practical, sensible and helpful real-life-relevant research results, you need to ask the right questions. Then you must design studies to gather and/or analyze the data most relevant to those questions. Very little research is actually done that way. Levitt and Dubner show how to do it through excellent specific examples in practical, everyday socio-economics for everyone.

You may not be able to design a good study after reading this, but you'll be able to look at research reported in the media and get a better idea of whether the analysts asked good questions and applied them to the right data.

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You can read articles, blogs and excerpts at their website: Freakonomics.com

 


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