Human Performance and Achievement Resources
red line
Home Articles & Publications Directories Link Directories Topics Directory Specialized Interest Directories Performance & Productivity Blog Search

How to Get a Bigger Bang from Monster
by Joe Turner

If you've received poor response from your online career site submissions, it may be due to the way you registered. You can change that by using specific, pre-selected keywords. Today we're going to build a more effective online profile that will draw more responses from Monster® and other online sites.

So, let's get started.

Once you register on Monster®, choose: "Build Your Resume Online".

They allow you to set up 5 different resumes or profiles. Let's just set one up for now. There are only 5 major areas that we will be concerned with here:

1. Target Job Title 2. Objective 3. Resume Title 4. Job Title 5. Work Experience

Tip: every one of these fields has keyword capability, so you must use each of these areas to the fullest extent by including as many keywords as are relevant, for example:

1. Target Job Title: 2,880 character limit. That's almost 4/5's of a page, if you were to fill it up! List as many different job titles as you can imagine for this role. List other closely allied titles that the searcher may be searching on. For instance, "Java Programmer" might also be titled as "Software Engineer", "Application Developer", or "Software Developer" within even the same corporation, not to mention other companies. How many different but similar titles can you come up with? Put them all here.

2. Objective: This is your stated job goal and has a 2,000 character limit. Just as we talked about in yesterday's lesson, transfer that keyword-rich objective from your revised resume to here. You should have a decent short paragraph that showcases and combines your current skills and your future goals. Remember, you want to stay away from standard cliches such as "Challenging opportunity as a (title) where I can effectively use my (managing and sales, etc.) skills in my ongoing effort to help grow an organization, blah, blah…" This is not only boring, it's also highly ineffective. Instead try something like: "Solid Java Developer with strong (skill#1), (skill#2), and (skill#3) to make major programming contributions to remote server projects while growing to project lead role. The difference is each of the above underlined terms is now searchable. Use each section in your resume to answer one question only. By putting several keyword phrases under each section, you tighten up your focus and make your profile work for you by getting search engine hits when employers run database searches.

3. Resume Title: Not much to work with here as only 70 characters are allowed. Make it a key term that is most relevant and searchable.

4. Job Title: This (these) is (are) your current and past job titles and has a 5,831 character limit. That's 1&1/2 pages!! Put as many relevant titles as you can think of here that you have held in your past work progression. There is a huge amount of space here, so you may want to include specific job skill-sets that each of those titles required. Don't be bashful.

5. Work Experience: 3,000 character limit. Here is where you make sure to include every relevant skill-set that you possess. Keep to the bare facts. Almost every word you put here should be a searchable term. You want them to find you and here is your catch-all chance to do it. Also, many employers are looking for people who have or are working for certain companies or organizations. Make sure that you list any major corporation that you have not only worked for but also have done business with as a client. These are also keywords employers are searching for.

Summary Don't rush this process. The online resume-builder will act as both a resume and as a screening tool. This will gain you the edge as a screen-in tool rather that a screen-out tool.

Your objective is the same in all these online resume-posting sites. Make it keyword-rich and you will definitely get more hits. More hits will generate more calls.

Joe Turner may be contacted at

As a recruiter, Joe Turner has spent the past 15 years finding and placing top candidates in some of the best jobs of their career. He makes it easy for anyone to find and land the job they really want all on their own in the shortest time possible. Discover more insider job search secrets by visiting


Home Articles & Publications Directories Link Directories Topics Directory Specialized Interest Directories Performance & Productivity Blog Search

Website and contents ©1997-2011 C.S. Clarke, Ph.D. (Except where otherwise noted. Articles and content from other contributors are copyright to their respective authors.) All rights reserved.