Lately, I’ve been publishing more articles relevant to small business. Especially one-person operations and micro-businesses. I’ve been focusing more on small business because it’s one of the most available career transitions for the unemployed and underemployed. As fewer and fewer acceptable jobs are available, large numbers of the formerly employed are turning to entrepreneurship, contract work and other forms of self-employment to make a living. Many never wanted or expected to work for themselves; but now they seem to have no other choices. And it’s a hard choice, because so few people are actually prepared for all the variables of working without a job.
I’ve read quite a lot of books and articles about the necessary “characteristics” of people who are suitable for running their own businesses. Much of it has merit as guidelines for identifying your strengths and weaknesses in business. However, I’ve found in my many years of experience researching and counseling, that necessity is truly the mother of invention (or motivation), and the idea that you “must” have certain entrepreneurial abilities to succeed is greatly exaggerated. Most people who have gone into their own businesses have few of the “standard” entrepreneurial attributes, at least in the beginning. The biggest determinant is your willingness to do whatever is necessary to earn a living. If that means making up your own job and making it work, that’s what you’ll do.
You also get to define “success” as being able to make a living or make extra cash or whatever else you decide to call it. You’re not stuck with “success” being defined as becoming wealthy. After all, few people do become wealthy running their own businesses. They may make a comfortable living and move into middle-class neighborhoods. But that’s pretty successful.
There are numberless ideas and opportunities awaiting the unemployed who want to take charge of their own work lives through self-employment. If you are among those people, take the chance, experiment, try it out. Educate yourself so you avoid the many scams. Get creative and think of what you might do that requires little or no money to start.
(If you’re thinking in more traditional terms, however, such as investing your own money that you can’t afford to lose, getting loans, starting a franchise or going into a partnership with some other person’s money, you actually do need to be better prepared. And you need to do all the traditional “stuff” like extensive research, analyses and planning.)
Stay tuned to this website. I’m going to be publishing articles and links to resources for more information for starting up your own solo or micro business. Remember, though, I publish more articles in the main section of this site (http://superperformance.com) than I do on this blog. So look for the daily content uploads there.