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Article: New Global Marketplace Requires the Versatility of a Swiss Army Knife Related Resources

The New Global Marketplace Requires the Versatility of a Swiss Army Knife
By Karla Brandau, CSP

On our last trip to Zurich, Switzerland, my son wanted my husband and me to bring him back an authentic Swiss Army knife. Steve and I shopped until we found the ultimate knife as pictured above and brought it home to Mark.

It was well made, had solid craftsmanship, and was true to its core selling point: it was knife! But it was not just a knife – it was anything from a cork screw to a fingernail file. If you ever owned or examined one of these knives, you may have marveled at its versatility as I did. When I held the knife in my hand and personally opened each implement, I realized the knife was scary!

Thomas Friedman, author of the popular book, The World is Flat, says that 21st Century employees need to be as versatile as a Swiss Army knife – the worldwide icon for function, durability, and ingenuity. Freidman recommends that individuals be well founded in their core identity and well rounded in their ability to respond to many different types of job requirements.

From my experience, individuals tend to be a jack-of-all-trades and master of none or an absolute powerhouse with tunnel vision. Which one rings true to your personality?

The mantra for the past several years has been 'do more with less' so it should come as no surprise that the global marketplace demands us to be true to our core characteristics as the powerhouse of performance yet destroy tunnel vision and master more skills – or resemble a Swiss Army knife.

In a Swiss Army knife, the tunnel vision or core tools are a large blade and a small blade. Then you start with options and can chose paraphernalia from can openers and tweezers to toothpicks and a Phillips screwdriver. Don't forget the pliers with a wire cutter and wire crimper.

Think about your core strengths. Are they in sales and marketing, technology, business management, human resources, research and design, etc.?

Now from the wish list below, put a check by the characteristics that if developed, would make you more functional and add value to your resume. Even a jack-of-all-trades should find something on this list he/she could improve.

Start each sentence with "I am":

• Committed to providing total quality work
• Punctual, trustworthy and dependable
• Competent at managing responsibilities in a high-pressure environment
• Cooperative with a wide range of personalities
• Accomplished at gaining trust and winning a customer's confidence
• A good communicator in both verbal and written communication skills
• Effective in completing assignments despite changing priorities
• Good at identifying, analyzing, and solving problems
• A team player and consistently contribute to team production
• Resourceful in solving problems and maximizing resources
• Enthusiastic and optimistic
• Skilled in handling the public with diplomacy and professionalism
• Good at adapting to new equipment and technology
• Capable of organizing workflow, ideas, materials, people
• Skilled at working with people with diverse backgrounds
• Excellent as a leader

This list is to get you started thinking about the different skill sets you could develop that would make you more valuable to your organization, as valuable as a Swiss Army knife is to the outdoorsman. When you develop skills in addition to your core strengths, you will find the versatility puts you in a unique echelon of achievers.


Karla Brandau, Certified Speaking Professional, is a workplace consultant and an expert in leadership and professional development. She works with organizations who want to be competitive in the 21st century global marketplace. Sign up for her monthly newsletter, From the Desk of Karla Brandau and download free articles by going to http://www.KarlaBrandau.com. Contact Karla at 770-923-0883 for a free consultation or to check the availability of dates to bring Karla to your organization.


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Dec-10-2016

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