Website and ebook recommendation

Yesterday, I published an article by Nancy Marmolejo, “Facebook Finesse: 3 Tips to Keep You on the Winning Side.” It’s good advice on avoiding some big mistakes entrepreneurs make in trying to sell on the Facebook platform.

Now, you may or may not have noticed that I’ve published several articles by Ms. Marmolejo, and I’ve referenced a few of them here on the blog. If you’ve read any of my explanations about how I choose guest articles, you’ll know that I don’t just look at the articles before I publish them, I look at the entire website. I want to be confident that I’m linking to a site that I can reasonably trust to offer good content. Nancy Marmolejo’s site offers very good content. Primarily on the subject of social media marketing.

After publishing the most recent article, I decided that it was about time I give her an extra plug. So, I also took the time to sign up for her list in order to be able to review a copy of her little ebook “21 Online Visibility Tips Every Entrepreneur Must Know.”

Obviously, as a freebie to reward you for signing up for a list, it’s not an in-depth study of the market. It’s not supposed to be. But it is very well done and of high value. If you are not an expert on social media marketing, you’ll learn a lot from it. If you are hesitant about signing up for lists without a substantial inducement for doing so, here’s a worthwhile incentive.

An added benefit is that the ebook is that it’s an excellent example for you if you are planning to use an ebook in building your own list. It gives good tips in and of itself, but also ties strongly into her site. It links back to relevant articles to her discussions within the book. In fact, it’s such a good model of how to make a sign-up inducement ebook that if I were in the market, I’d pay her good money just for the education of how to put together such an ebook. Go get it.

Old classic book download

Here’s another entry in the old books with good information for today: “Business.” The volume is a collection of essays written by various experts in the field and edited by Andrew Carnegie. (Who also contributed.) Yes. The famous Andrew Carnegie.

This is part of a ten volume series on vocations, published around the beginning of the last century. The series was directed toward young people (young men primarily.) The volumes were among the earliest employment/business self-guidance books published. The entire series covered business, mechanics, farming and forestry, the professions (only three), public service, education, literature, music and entertainment, the fine arts and … homemaking. (See, they did have something for the girls!)

In “Business,” the authors cover a range of thought on the general principles of business in the first section of the book, and look at specific jobs in specific industries in the second section. All are verbally illustrated by relevant stories of experiences in business.

Not only are the ideas and philosophies of historical interest, they are also surprisingly close to many ideas of today. And have certainly influenced business thinking today. I would have been rolling on the floor laughing at Carnegie’s description of the wonderful benefits of growing up in poverty, if I hadn’t heard them out of the mouths of people still living. Seriously.

Nevertheless, this post is about business, not sociology. So, let’s leave it at the notion that you’ll learn a lot about how business men and women thought and how they still sometimes think. Knowing what went before may spark some new ideas for you now.

Download the book now: http://superperformance.com/businesscarnegie2.pdf

Knock Your Sox Off Productivity Program

Tools of The Trade: Information Management/Note-Taking/Notebook/Research/Document Organization Software That Will Knock Your Sox Off
Do you have some software programs that have you so enthused that you want to evangelize for them? There’s an app for the Mac that I use extensively for developing almost any kind of project you can imagine: books/ebooks, journals, e-zines, research projects, web pages, product design, video development, information organization, art projects of all kinds…more, more, more. Well, I don’t have enough space in a simple review to go on with all you can do with it. (PC users: don’t dispair if you develop Mac envy by the end of my ravings. There is a similar program for the PC. But just remember, similar is not the same. And there’s nothing quite the same as working on a Mac.)

I’m talking about Circus Ponies Notebook 3.0

The first thing that turned me on to it was the user interface. It resembles a physical spiral bound notebook with colored tab dividers. You can design the front cover of the book and choose the page background, such as plain, yellow legal pad, white ruled, graph paper, steno pad, etc. You can also customize the “paper” you write on, even to the point of inserting a background image.

I liked how comfortable and familiar the interface was. It’s very like the way I worked with projects before computers became sophisticated enough to organize and store the info in those projects sufficiently. I would have a spiral notebook with my handwritten notes, stuffed with miscellaneous clipped pages from magazines, photocopied pages from books and journals, miscellaneous small objects cello-taped into the pages or covers, even cassette tapes affixed to the front and back covers, just to keep everything together. I became really familiar with large rubber bands to bind the notebooks and keep loose pages from falling out.

Circus Ponies’ Notebook is like my old notebooks, on steroids and without the rubber bands.

I can write in it, outline, take notes (there’s a Cornell note-taking template, if I wish to use it), brainstorm, mind-map, doodle, chart, journal, make to-do lists. I can share my projects, in full with others.

I can clip webpages and text into it. I can clip audio and video into it.

I can publish it as a pdf or web page.’

(Of course, I can’t store physical objects in it, but I can take pics of the objects and store the images.)

It will index it all and let me find it in a flash. It is an entire information management system. It is one of those ultimate productivity tools.

What makes it even better is that there is a great deal of choice in end-user configuration of the product. You can make it look the way you want and work the ways you want. It makes it a pleasure to work on even the projects you don’t like. You could even keep your tax records and receipts in a notebook — and be able to find everything.

And if you think this is a long review, it isn’t. I’ve just touched the surface of what the program can do and do for you.

I’m going to give you a link to Amazon.com to go learn more about it. Be sure to read the other rave reviews on it. People love it.

One more wonderful thing: it is available for the iPad!

Go get it or get more info at Amazon.com:

Circus Ponies Notebook

Or get the iPad version at the AppStore (just click the button):

Circus Ponies NoteBook - Circus Ponies Software, Inc.

I did promise my PC-using readers that there was a similar program for them. I haven’t used it myself, but I have researched it carefully. It’s called Microsoft OneNote 2010
The functionality is similar, but the user interface is not the same. (And, who would expect it to be.) If you’re not as happy with it as you think you’d be with Notebook, you could always buy a Mac. (Keep remembering: Macs can run all your PC programs, so you don’t have to give up stuff you’ve grown fond of, if you switch. It can run them under an emulation program or it can actually boot up as a PC.)

Explore it for yourself and see if it fits. Those who use it rave about it as much as the users for Circus Ponies’ Notebook.

Microsoft OneNote